Menu Development: Page
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Courtesy of Taco Bell
Taco Bell crowdsources fan ideas for time-loop Nacho Fries ad
The latest promotion for the limited-run menu item takes a unique approach in tapping Twitter to steer the spot's creative direction.
By Natalie Black (Koltun) • Jan. 20, 2022 -
Courtesy of Chipotle
Chipotle, KFC and Donatos ring in 2022 with plant-based launches
Two out of the three products are only limited-time offerings, but come as the plant-based meat market is expected to grow more than 20% per year through 2028.
By Alicia Kelso • Jan. 6, 2022 -
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TrendlineLoyalty & Rewards Strategy
Capturing — and keeping — loyal customers is more crucial than ever as diner price sensitivity puts pressure on restaurants.
By Restaurant Dive staff -
Courtesy of McDonald's
McDonald’s expands test of McPlant burger to 600 units
Following strong performances at eight testing locations, McDonald's is expanding its plant-based offerings in California and Texas.
By Alicia Kelso • Updated Jan. 20, 2022 -
Courtesy of Restaurant Brands International
Burger King to simplify menu to boost drive-thru times
The chain is planning to remove complicated sandwich builds and improve menu design to help customers make quicker decisions at the drive-thru.
By Julie Littman • Dec. 2, 2021
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