Consumer Trends


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    Wennington, Jay. (2014). "Gourmet meal and white wine" [Photograph]. Retrieved from Unsplash.

    Survey: 38% of operators expect holiday sales to top pre-pandemic levels

    Eighty-three percent of Americans plan to dine out this holiday season, and 46% of restaurant operators expect sales to return to pre-COVID-19 levels.

    By Nov. 29, 2021
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    Permission granted by Ghirardelli
    Sponsored by Ghirardelli

    Beyond hot chocolate: Sweeten your customers' cups with Ghirardelli year-round

    Hot cocoa isn't just for cold, snowy days anymore. Customers look for different ways to get their chocolate fix year-round.

    Nov. 29, 2021
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    Retrieved from Target on November 23, 2021
    Deep Dive

    How brands are turning inclusive holiday campaigns into more than 'inspiration porn'

    Starbucks and Target lead the way for marketers trying to authentically embrace diversity and inclusion during a busy yet reflective season.

    By Chris Kelly • Nov. 24, 2021
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    Courtesy of Toast

    Toast's new restaurant products suite aims to alleviate labor pressure

    Based on customer feedback, the POS platform developed features that will help operators manage operations and pay, Co-founder and President Aman Narang said.

    By Nov. 16, 2021
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    Permission for use provided by Atmosphere TV

    Sponsored by Atmosphere TV

    Make your business an escape from holiday stress with custom entertainment

    As the holiday season ramps up, so do customers' stress levels — here’s how businesses can be more mindful.

    Nov. 15, 2021
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    halbergman via Getty Images
    Sponsored by Waze

    Re-imagining the drive-thru to meet new consumer patterns

    What's behind the resurgence of drive-thrus and how can restaurants capture their share of this burgeoning market?

    Nov. 15, 2021
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    Michael Thomas via Getty Images

    Study: Mobile gamers level up commitment to QSR digital ordering

    The growing number of mobile gamers ordering takeout via apps and websites could be pertinent to brands in the QSR space, per AdColony.

    By Asa Hiken • Nov. 11, 2021
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    Permission granted by McDonald's

    McDonald's cooks up first NFT play by flipping rare McRib into digital art

    Celebrating the cult favorite's 40th anniversary, the chain enshrined the sandwich as a permanent asset that fans can own via a Twitter sweepstakes.

    By Peter Adams • Oct. 28, 2021
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    https://www.shutterstock.com/image-photo/group-happy-friends-having-breakfast-restaurant-1201677928By djile on Shutterstock.
    Sponsored by Mood Media

    Bringing the phygital experience to restaurants

    With the ever-growing use of technologies used in the restaurant industry, customers expect the same level of personalization and convenience in person as they do online.

    Oct. 26, 2021
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    Courtesy of C3

    C3 is opening first brick-and-mortar market in Manhattan

    The digital restaurant platform's 40,000-square-foot food hall, dubbed Citizens New York, will allow diners to eat on-premise or order for takeout and delivery.

    By Oct. 26, 2021
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    Courtesy of Impossible Foods

    Impossible Foods opens 2 food stands in Seattle arena

    The plant-based meat maker's latest stadium expansion comes as major QSRs like McDonald's are considering a larger push into meat alternatives.

    By Oct. 25, 2021
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    Permission granted by Taco Bell

    How 5 new QSR designs optimize the off-premise experience

    From multiple drive-thru lanes to GPS-enabled curbside pickup, fast food brands are embracing new designs to create frictionless off-premise channels.

    By Oct. 20, 2021
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    Permission granted by Panera Bread

    Panera aims to be carbon negative by 2050

    The chain also unveiled a slate of sustainability goals for 2025, including more reusable packaging and renewable energy.

    By Oct. 20, 2021
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    Tim Boyle via Getty Images
    Opinion

    The key to a successful holiday season will be flexible staffing

    For small employers, flexibility and adjustable hours are factors to compete on now that workers' demands are changing, writes Sumir Meghani, CEO and co-founder of Instawork.

    By Sumir Meghani • Oct. 18, 2021
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    Permission granted by Uber Eats

    Report: 50% of operators plan to deploy automation tech in 2 to 3 years

    Eighty-seven percent of restaurant owners/operators believe that technology adoption has been critical for survival throughout the COVID-19 pandemic, according to Lightspeed's Global State of Hospitality report. 

    By Oct. 15, 2021
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    Drew Angerer via Getty Images

    NRA: Declining disposable income dampens demand for on-premise eating

    Diners want to eat at restaurants and order off-premise more often than they currently do, the association's SVP Hudson Riehle shared at DoorDash's Main Street Strong Conference on Wednesday.

    By Oct. 14, 2021
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    Courtesy of Popeyes

    Popeyes heats up Megan Thee Stallion collab with merch drops, new chicken sandwich

    A partnership with the hip-hop star, who is now a franchise owner, spotlights a sauce inspired by her sassy personality and an Easter egg-loaded video.

    By Peter Adams • Oct. 14, 2021
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    iStock Credit: Dan Rentea

    Sponsored by Atmosphere.TV

    How the 'chameleon effect' is limiting your business (and what to do about it)

    In under a second, a single behavior can change the vibe of an entire venue. Businesses need a way to harness that tendency to positively engage guests.

    Oct. 4, 2021
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    Sean Gallup via Getty Images

    Survey: 36% of TikTok users order from restaurants after seeing them on the app

    Chipotle and Arby's have recently launched campaigns on the social media app, which marketing agency MGH says has a potential to drive sales.

    By Oct. 1, 2021
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    iStock - monkeybusinessimages

    Sponsored by Atmosphere.TV

    What happens when businesses play the best of the internet on their TVs

    Today, 72% of all U.S. adults use social media. The most commonly used social media platforms all have one thing in common: snackable videos. Here's what that means for business entertainment. 

    Sept. 27, 2021
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    Permission granted by Square
    Sponsored by Square

    Why alcohol delivery will still be a big opportunity post-pandemic

    Alcohol delivery is at the nexus of two big trends: on-demand delivery and eCommerce.

    Sept. 27, 2021
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    DoorDash

    DoorDash rolls out alcohol delivery to 20 states

    Customers can toggle to the alcohol tab in the company's app to search for beverages from restaurants, grocery stores, local retailers and convenience stores.

    By Sept. 20, 2021
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    Courtesy of Del Taco

    Del Taco rolls out Del Yeah Rewards program

    The Mexican chain's four-tiered loyalty offering comes amid increased consumer participation in restaurant rewards programs and follows a taco subscription launch by rival Taco Bell. 

    By Sept. 17, 2021
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    HMSHost

    Pret A Manger brings its coffee subscription program to the US

    The café chain is offering two monthly subscription plans, which cost $29.99 and $19.99, respectively, for up to five drinks a day.

    By Sept. 16, 2021
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    Permission granted by Square
    Sponsored by Square

    The top restaurant trends in 2021

    Whether it's adopting contactless payment strategies, experimenting with online ordering, or finding ways to connect to their local communities, restaurants are open to finding the best ways to connect with their diners.

    Sept. 13, 2021