Consumer Trends

  • Image attribution tooltip djile on Shutterstock.
    Sponsored by Mood Media

    Bringing the phygital experience to restaurants

    With the ever-growing use of technologies used in the restaurant industry, customers expect the same level of personalization and convenience in person as they do online.

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    Citizens New York Culinary Market at Manhattan West. Image from C3's press release, available here:

    C3 is opening first brick-and-mortar market in Manhattan

    The digital restaurant platform's 40,000-square-foot food hall, dubbed Citizens New York, will allow diners to eat on-premise or order for takeout and delivery.

    By Oct. 26, 2021
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    Courtesy of Impossible Foods

    Impossible Foods opens 2 food stands in Seattle arena

    The plant-based meat maker's latest stadium expansion comes as major QSRs like McDonald's are considering a larger push into meat alternatives.

    By Oct. 25, 2021
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    Permission granted by Taco Bell

    How 5 new QSR designs optimize the off-premise experience

    From multiple drive-thru lanes to GPS-enabled curbside pickup, fast food brands are embracing new designs to create frictionless off-premise channels.

    By Oct. 20, 2021
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    Permission granted by Panera Bread

    Panera aims to be carbon negative by 2050

    The chain also unveiled a slate of sustainability goals for 2025, including more reusable packaging and renewable energy.

    By Oct. 20, 2021
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    Tim Boyle via Getty Images

    The key to a successful holiday season will be flexible staffing

    For small employers, flexibility and adjustable hours are factors to compete on now that workers' demands are changing, writes Sumir Meghani, CEO and co-founder of Instawork.

    By Sumir Meghani • Oct. 18, 2021
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    Permission granted by Uber Eats

    Report: 50% of operators plan to deploy automation tech in 2 to 3 years

    Eighty-seven percent of restaurant owners/operators believe that technology adoption has been critical for survival throughout the COVID-19 pandemic, according to Lightspeed's Global State of Hospitality report. 

    By Oct. 15, 2021
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    Drew Angerer via Getty Images

    NRA: Declining disposable income dampens demand for on-premise eating

    Diners want to eat at restaurants and order off-premise more often than they currently do, the association's SVP Hudson Riehle shared at DoorDash's Main Street Strong Conference on Wednesday.

    By Oct. 14, 2021
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    Courtesy of Popeyes

    Popeyes heats up Megan Thee Stallion collab with merch drops, new chicken sandwich

    A partnership with the hip-hop star, who is now a franchise owner, spotlights a sauce inspired by her sassy personality and an Easter egg-loaded video.

    By Peter Adams • Oct. 14, 2021
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    iStock Credit: Dan Rentea

    Sponsored by Atmosphere.TV

    How the 'chameleon effect' is limiting your business (and what to do about it)

    In under a second, a single behavior can change the vibe of an entire venue. Businesses need a way to harness that tendency to positively engage guests.

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    Sean Gallup via Getty Images

    Survey: 36% of TikTok users order from restaurants after seeing them on the app

    Chipotle and Arby's have recently launched campaigns on the social media app, which marketing agency MGH says has a potential to drive sales.

    By Oct. 01, 2021
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    iStock - monkeybusinessimages

    Sponsored by Atmosphere.TV

    What happens when businesses play the best of the internet on their TVs

    Today, 72% of all U.S. adults use social media. The most commonly used social media platforms all have one thing in common: snackable videos. Here's what that means for business entertainment. 

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    Permission granted by Square
    Sponsored by Square

    Why alcohol delivery will still be a big opportunity post-pandemic

    Alcohol delivery is at the nexus of two big trends: on-demand delivery and eCommerce.

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    DoorDash rolls out alcohol delivery to 20 states

    Customers can toggle to the alcohol tab in the company's app to search for beverages from restaurants, grocery stores, local retailers and convenience stores.

    By Sept. 20, 2021
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    Courtesy of Del Taco

    Del Taco rolls out Del Yeah Rewards program

    The Mexican chain's four-tiered loyalty offering comes amid increased consumer participation in restaurant rewards programs and follows a taco subscription launch by rival Taco Bell. 

    By Sept. 17, 2021
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    Pret A Manger brings its coffee subscription program to the US

    The café chain is offering two monthly subscription plans, which cost $29.99 and $19.99, respectively, for up to five drinks a day.

    By Sept. 16, 2021
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    Permission granted by Square
    Sponsored by Square

    The top restaurant trends in 2021

    Whether it's adopting contactless payment strategies, experimenting with online ordering, or finding ways to connect to their local communities, restaurants are open to finding the best ways to connect with their diners.

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    Monkey Business Images/

    Sponsored by Atmosphere TV

    How to transform your business's TV into a sales driver

    Here's how digital signage can boost your marketing efforts by transforming what's playing on the TV. 

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    Courtesy of Chipotle

    New research finds higher pay positively impacts customer service

    Cornell researchers compared restaurant reviews where minimum wage rose versus where it was stagnant and found an improvement in the perceived quality of service with higher wages.

    By Sept. 01, 2021
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    Courtesy of McDonald's

    How McDonald's boosts mobile growth with Famous Orders platform

    The burger chain's celebrity tie-ups are a key part of driving app downloads and expanding membership in its new mobile-based loyalty program.

    By Robert Williams • Sept. 01, 2021
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    Scott Olson via Getty Images

    Study: QSR diners prefer engaging with staff over technology

    Only 18% of consumers think that deploying labor-saving technology is one of the top three things restaurants can do to improve service, Big Red Rooster research finds. 

    By Aug. 31, 2021
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    Octavio Jones via Getty Images

    Emotional loyalty: Evolving restaurants' approach to brand love

    Brands that are connection-focused win the day over those that are reliant on discounts as shortcuts to boost short-term metrics, writes Ellen Green, AVP of loyalty and CRM at Hathway.

    By Ellen Green • Aug. 27, 2021
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    Spencer Platt via Getty Images

    NRA: 6 in 10 US adults have changed restaurant plans due to delta variant

    Nineteen percent of consumers have stopped going to restaurants, one of the many growing concerns mentioned in a National Restaurant Association letter urging Congress to replenish the Restaurant Revitalization Fund.

    By Aug. 26, 2021
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    Permission granted by OpenTable

    OpenTable teams with Clear to create digital vaccine cards for diners

    OpenTable users who place a reservation at a restaurant that has a vaccine requirement will be directed to a Clear banner where they can make a free, secure digital vaccine card. 

    By Aug. 24, 2021
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    Courtesy of Starbucks/Potbelly/McDonald's

    How QSR loyalty programs stack up in 2021

    Chains from McDonald's to Burger King are adding loyalty programs for the first time to attract and retain customers, and they're gaining ground against competitors' long-standing programs. 

    By Aug. 24, 2021