UPDATE: Jan. 24, 2022: This article has been updated to include details about DoorDash's newest Main Street Strong Accelerator program cohort.
As restaurants struggle to keep their operations chugging through dining room closures and capacity restrictions, major third-party delivery platforms have rolled out new discounts and resources for their partners.
It’s a reflection of the tenuous, and sometimes fraught, relationship between restaurant and delivery provider. According to Yelp data, restaurants have been permanently closing at a 60% rate since June 15, resulting in more than 15,000 shuttered eateries at that time. As much as 85% of independent restaurants in the U.S. could go under by the end of 2020, the Independent Restaurant Coalition predicts.
It’s in food delivery platforms’ best interest to invest in assets that can help grow off-premise sales for restaurants on the brink of closure — both to keep their pool of potential business from shrinking and to gain a more positive perception from restaurants and consumers that have cried out against the practice of charging high commission fees amid the pandemic.
Uber Eats, DoorDash, Postmates and Grubhub have all offered restaurants some level of financial break during this period, and they have also rolled out curbside pickup features, loan programs, initiatives to support Black-owned restaurants and new website technology. But which company is doing the most for restaurants during the pandemic? Restaurant Dive has compiled timelines that show what each of the top four delivery providers has offered during this time.
Check out our findings below:
DoorDash
-
May 20, 2020
DoorDash added a pickup product feature that tracks customer locations so restaurants will be alerted when a diner is arriving to collect their order. This feature is designed to reduce wait times for customers who opt-in to share their location data while the DoorDash app is running so restaurants can have food ready upon their arrival. The company has offered pickup since 2018.
-
May 28, 2020
• DoorDash launched DoorDash Storefront, which allows restaurants to create their own turnkey online stores. Diners can order takeout or delivery directly from a restaurant's website or app, which connects to DoorDash's fulfillment network to complete the order. Restaurants remain in control of the diner experience. There are no setup, software, or merchant delivery fees for independent restaurants in 2020.
• DoorDash expanded its DoorDash Weblinks program, a service where the third-party delivery platform manages a restaurant's digital ordering experience by directing diners to DoorDash's website. There are 0% commission for restaurants with five or fewer locations on all weblink orders for delivery and pickup through 2020.
-
July 8, 2020
• DoorDash partnered with financial nonprofit Kiva to match loans for U.S.-based, Black-owned restaurants participating in its Black-owned Business program. DoorDash will seed a revolving loan fund starting at $150,000, and could grow the investment in coming months. All Kiva loans are crowdsourced and provided at 0% interest with no fees.
• DoorDash added an in-app feature on DoorDash and Caviar that highlights independent Black-owned businesses and Black entrepreneurs. Participating restaurants across 30 states are searchable with the keywords "Black owned" and are identified by a banner on their brand page. Users will also view Black-owned carousels via DoorDash in specific markets, including Washington, D.C.; Baltimore; Brooklyn and Manhattan in New York City; San Francisco Bay Area's East Bay; Cleveland; and Richmond, Virginia. Caviar customers will see the carousels in Los Angeles, San Francisco Bay Area's East Bay and Brooklyn and Queens in New York City.
• DoorDash will waive delivery fees for restaurant partners in the Black-owned Business program on DoorDash and Caviar through 2020. Independent, Black-owned restaurants in the U.S. and Canada can sign up for DoorDash and Caviar commission-free for 30 days.
-
July 23, 2020
DoorDash launched contactless pickup via QR codes. Diners can scan a QR code in a restaurant's window, entry or near the cash register to place a pickup order and pay without touching communal menus or payment systems. This is a 0% commission product, and DoorDash will waive credit card processing fees through Dec. 31.
-
July 28, 2020
• DoorDash announced it partnered with fintech BlueVine in late April to provide a customized Payment Protection Program application for DoorDash's restaurant partners.
• DoorDash will donate the small proceeds from this partnership to the California Restaurant Association's Restaurants Care/COVID-19 grants program, which offers one-time financial support to restaurant workers experiencing COVID-19 disruption. DoorDash will also donate to the Opportunity Fund's Small Business Relief Fund, which raises support for small businesses impacted by the pandemic, with a special focus on businesses run by women, people of color and immigrants. DoorDash will match donations to these funds three to one.
-
Oct. 8, 2020
DoorDash is allocating $2 million in cold weather grants to local restaurants with three of fewer locations in Chicago, Denver, New York City, San Francisco, Philadelphia and San Jose, California, according to an emailed statement. Restaurants will be selected to receive individual grants of $5,000 based on factors including local climate, limits on indoor dining and local population. Eligible restaurants must have also employed 50 staff members or fewer in 2019 and brought in $3 million or less in 2019 annual revenue per location.
The grants will be administered by Hello Alice, a smart technology that connects small businesses with curated resources, and can be put toward winterization efforts such as heating equipment or more personal protective equipment in anticipation of increased indoor dining. Restaurants can apply on the Hello Alice's website starting Oct. 16.
DoorDash is also launching "Winter Wednesday" promotions throughout the season, starting with $0 delivery fees on orders for local restaurants in December and additional discounts for DashPass customers during the month. The company will also provide restaurant partners with access to discounted cold-weather equipment and educational materials on best practices.
The delivery platform has also extended the promotional period for its commission-free online ordering system, DoorDash Storefront, to new and existing restaurant partners with five or fewer locations through March 31, 2021. DoorDash will also offer new cold weather gear to Dashers.
-
Nov. 13, 2020
DoorDash announced a five-year, $200 million Main Street Strong pledge that includes investments, programs, products, services and benefits. Initiatives include a multi-year partnership with the National Urban League to create a program for Dashers of color to "attain new job skills and entrepreneurial success, and build generational wealth via financial literacy training, educational funding, job programs and more." Later this quarter, DoorDash will also announce details about a $12 million Dasher rewards program that will last through May 2021, and is increasing its cold weather grant program to $10 million to expand into additional markets, including some in Canada.
Next year, DoorDash will launch a Main Street Strong Accelerator program created to help women and minority local entrepreneurs "gain access to the capital and other tools they need to sustain and grow their business." The delivery company also has a two-year, 2 million delivery goal with United Way in 2021 "to respond to the enormous need in vulnerable and food-insecure communities."
-
Jan. 29, 2021
DoorDash announced that it has expanded its Main Street Strong COVID-19 relief program. Hello Alice will administer grants, which will be available in Massachusetts; Rhode Island; Prince George's County, Maryland; Eric County and Monroe County, New York; Rochester and St. Paul, Minnesota; Madison and Milwaukee, Wisconsin; Columbus and Cincinnati, Ohio; Kansas City, Missouri; Pittsburgh, Pennsylvania; Anchorage, Alaska; and Sacramento and San Diego, California. Grants will also be administered in Toronto, Ontario; Montreal, Quebec; and Vancouver, British Columbia.
In order to qualify, restaurants must have three locations or fewer in operation, employee 50 people or fewer and report $3 million or less in 2019 annual revenue per store. Restaurants do not need to partner with DoorDash to be eligible.
Applications are available through Feb. 17 and selected restaurants will be alerted by March 1, 2021. Grant distribution will begin in March and selected restaurants will receive their grant by May. Any restaurant that applies will receive free access to Hello Alice's platform, where they can network, find mentors, use tools including the COVID-19 Restaurant Resource Center and how-to guidance for how restaurants can reopen.
DoorDash has also extended its partnership with Blue Vine to help restaurants navigate the Payment Protection Program loan application process.
-
Feb. 10, 2021
DoorDash restaurant partners will be able to access an online order form on Feb. 16 for one of 1,150 discounted COVID-19 rapid antigen test kits from Cellex, according to a DoorDash blog post. Each kit costs $100 and contains 25 tests, which includes test cassettes, swabs and vials. The kits are available on a first-come-first-served basis.
-
Feb. 11, 2021
DoorDash has teamed with the Virginia Restaurant, Lodging & Travel Association to offer a $450,000 Restaurant Operator Grant Program as part of the platform's Main Street Strong program, The Virginian-Pilot reports. Judges from the restaurant and tourism industries will select 125 recipients to receive $3,500 each. At least 20% of this support will be earmarked for minority or women-owned restaurants, and operators that haven't received previous financial assistance will receive priority. Applications will be accepted through March 1 at vrlta.org/doordash-grant-application.html.
-
Feb. 23, 2021
DoorDash launched an initiative called Accelerator, which it developed with Accion Opportunity Fund, that gives women-, immigrant- and BIPOC-owned restaurants access to financial support and specialized education resources, according to a press release.
One hundred eligible partner restaurants in New York City, Los Angeles, Chicago, Atlanta and Philadelphia will be selected to participate in the program, which is overseen by a panel of four women restaurateurs. Participants will take a virtual eight-week course spanning topics including marketing, technology integration, managing cash flow and menu creation. During the program, participating restaurateurs will form customized business plans that integrate the new skills learned during the course.
Applications open March 2, and the course will take place in April and May. Applicants must have three or fewer restaurant locations, must have been operating for two or more years and have fewer than 50 employees across all locations.
DoorDash will also distribute $2 million in grants to program participants through two $10,000 payments per participant so they can make changes to their operations. Participants will also have access to one-on-one financial and legal advice and free merchandising and marketing through DoorDash.
-
Oct. 13, 2021
DoorDash has established a $1 million Restaurant Disaster Relief Fund in partnership with Hello Alice to provide grants to local restaurants impacted by federally- and state-declared natural disasters, such as Hurricane Ida and the California wildfires, throughout the next year. The fund is part of the company's ongoing five-year, $200 million Main Street Strong pledge. Applications for the fund, which will offer $10,000 in grants, open Nov. 1 at doordash.helloalice.com. Eligible restaurants must have a brick-and-mortar location, own three stores or less, employ fewer than 50 employees per location, have been open for at least six months and have maintained revenue of $3 million or less per location over the past 12 months. Restaurants do not need to have a partnership with DoorDash or Caviar. Restaurants can use the funds for rent, utilities, maintenance, supplies, payroll and other essential expenses. Applications will be processed every three months with funding distributed to grantees shortly after.
-
Jan. 24, 2022
DoorDash has added a cohort of 17 Boston-area restaurateurs to its Main Street Strong Accelerator program. These operators will study curriculum developed by local entrepreneurs and chefs and receive $20,000 grants and one-on-one business coaching.
Overall, 47% of the program's participants identify as women, 76% as immigrants or refugees and 70% as people of color.
Uber Eats
-
March 23, 2020
Uber Eats launched a free "daily pay" option for restaurants in Restaurant Manager that will be available at no cost through Dec. 31, so businesses no longer need to wait until the end of the week to see delivery revenue. Uber Eats also waived all onboarding fees and pickup order fees through 2020, and reduced fees on orders delivered by restaurants' own employees.
-
April 3, 2020
Uber Eats launched an in-app feature that allows diners to donate directly to restaurants, and Uber Eats matched those funds with donations to the Restaurant Employee Relief Fund. So far, more than $20 million has been contributed directly to restaurants, Uber Eats told Restaurant Dive in an email.
-
June 4, 2020
Uber Eats launched an app feature that allows diners in the U.S. and Canada to order from Black-owned restaurants for $0 delivery through 2020. Uber Eats app users in major cities will view a banner that says "Support Black-owned restaurants," along with a selection of nearby Black-owned restaurants.
-
June 15, 2020
• Uber Eats rolled out a priority delivery feature that lets diners get their food faster. Diners can now choose between Priority Delivery and No Rush delivery, which is discounted.
• Uber Eats also launched a loyalty program where restaurants can offer loyalty rewards through Uber's app and forge direct relationships with diners. Customers using the Uber rewards program, comparatively, receive rewards from Uber.
-
June 23, 2020
• Uber Eats added a map feature to the pickup tab on its app so diners can more easily find restaurants that are offering takeaway.
• Uber Eats has extended its 0% commission fee for pickup orders for restaurants in the U.S. and Canada, and the deal is expected to run through the end of the summer.
-
July 17, 2020
Uber Eats committed to a $10 million investment over the next two years to support Black-owned businesses by driving demand through promotions and other merchant support. The company also expanded its supplier diversity program and plans to double its spending with Black-owned businesses and contractors.
-
July 21, 2020
• Uber Eats launched a pilot program that will allow partner restaurants to provide online ordering for pickup or delivery directly on their websites. Restaurants will be able to customize their colors and themes to create a branded experience that's unique to them. There will be 0% commission fees for these online orders through 2020. Uber Eats also extended its waiver of all restaurant fees for Uber eats pickups in the U.S. and Canada through 2020.
• The delivery platform also launched an Uber Eats Manager mobile app that allows restaurant managers to monitor delivery business on the go. The app tracks sales volumes, operational statistics, earnings and sales trends in real time and will alert the manager if something goes wrong in the restaurant, such as if an employee forgot to accept a delivery order. The Uber Eats Manager's Customer Engagement tool allows restaurants to respond to diner feedback, and the Customer Insights tool will allow restaurants to study diner behavior and clicks to better understand ordering patterns.
-
Aug. 31, 2020
Uber Eats launched Sponsored Listings, the company's first advertising format, with $25 million in free marketing credits to qualified U.S. restaurants. Partner restaurants can create Sponsored Listings in their Uber Eats dashboards and set an audience, budget and duration. With credits, restaurants can review the reporting dashboard to observe the value of Sponsored Listings before choosing how to invest going forward.
-
Sept. 11, 2020
Uber Eats launched contactless ordering for pickup and dine-in as a safety feature for U.S. restaurants and diners. Restaurants pay a 0% Marketplace Fee on these features.
-
Jan. 10, 2022
Uber and Visa have created Grants for Growth, a $1 million grant fund program that will support restaurants in Atlanta, Chicago, Los Angeles, Miami, Philadelphia, Boston, Washington, D.C., Detroit, the New York City/New Jersey area and the San Francisco Bay area. Restaurants must have been active on Uber Eats since Jan. 1, 2022. Local Initiatives Support Corporation (LISC) will administer the program and independently select grant recipients using criteria to prioritize veteran, minority, women and LGBT business owners.Through this program, 100 restaurants will receive $10,000 grants, which can be applied to costs including payroll, debt and operational costs. Restaurants can apply for the program between Jan. 17 and Jan. 24.
Postmates
-
April 20, 2020
Postmates launched new protections for delivery drivers, including higher average earnings, a new child and family care policy and a COVID Resource Portal that includes mental health and safety programs with 24/7 access to telemedicine and career resources.
-
May 18, 2020
Postmates launched curbside pickup for partner restaurants that allows diners and delivery drivers to collect orders without entering brick-and-mortar establishments. The Postmates app prompts diners to check in when they arrive at the store location to notify employees to come outside with their order. Postmates delivery drivers can also use this feature to alert businesses when they have arrived.
-
June 4, 2020
Postmates launched its Black-Owned Restaurants collection, which diners can find by searching "Black-owned" in the Postmates app and order from for free delivery.
-
Sept. 22, 2020
Postmates partnered with Ordrslip, a company that allows restaurants to operate custom mobile apps, so operators can create custom-looking white label mobile ordering applications. Postmates will provide a delivery service option after the order is placed.
To license Ordrslip, restaurants are charged a flat fee of $100 monthly, or an annual subscription of $1,100, per location. The price doesn’t change based on restaurant profits or the number of orders placed.
Grubhub
-
Jan. 23, 2020
Grubhub launched a technology suite called Ultimate with an emphasis on takeout, providing a POS system with direct integration to Grubhub's website and app, diner displays with real-time order predictions across all channels, a kitchen display system and in-store self-ordering kiosks. As of Jan. 23, Ultimate was available in 100 restaurants as part of a pilot program in New York City and Chicago. Grubhub is extending this feature to small-medium restaurants by offering a free custom window sign that includes a QR code for contactless pickup with zero marketing fees.
-
Feb. 26, 2020
Grubhub launched its Grubhub+ membership for $9.99 per month, which offers unlimited free delivery on orders of $12 or more from select restaurants and 10% cash back on dollars spent at member restaurants. As of Feb. 26, over 100,000 restaurants were already members of Grubhub+.
-
July 30, 2020
Grubhub announced that it spent $100 million to support restaurants, drivers and delivery customers between April and June. That sum included $85 million used to offer coupons, reduce diner fees and increase advertising. The company says the cash injections generated over $200 million in incremental sales for restaurant partners. Another $15 million went toward 250,000 PPE kits the company sent to drivers, as well as tamper-evident stickers to show customers food was not touched during transit.
-
Nov. 9, 2020
Grubhub and The Greg Hill Foundation’s Restaurant Strong Fund partnered to create a $2 million Restaurant Winterization Grant program, an initiative that will provide $10,000 in grants to eligible independent restaurants, according to a press release. Applications will be accepted Monday through Nov. 21 from restaurants in Chicago, New York City, Boston and Philadelphia with five or fewer locations.
The program is supported by the Grubhub Community Relief Fund, a donor-advised fund created in March by Grubhub to support charitable organizations helping restaurants, drivers and people in need impacted by the pandemic.
-
Oct. 7, 2021
Grubhub and The Greg Hill Foundation's Restaurant Strong Fund partnered to offer $4 million in grants to struggling restaurants with five or fewer locations in New York, Chicago, Boston, Philadelphia, Denver, Baltimore and Portland. The grants range between $5,000 and $50,000 each. These grants are part of the All Day campaign by the Restaurant Strong Fund and can be used to pay for indoor and outdoor dining improvements, technology and equipment upgrades, marketing, COVID-19 compliance, infrastructure improvements and hiring and training.
The Restaurant Strong Fund will accept grant applications starting Oct. 13 through Oct. 20 from the first 500 eligible restaurants to apply. Grants will be fully distributed by mid-November.
-
Jan. 12, 2022
Grubhub and the United States Hispanic Chamber of Commerce Education Fund's have teamed to offer Hispanic-owned restaurants grants ranging from $5,000 to $10,000. Nearly 300 grants will be given to eligible Hispanic-owned restaurants across the country in cities, including Philadelphia, Boston, New York, Los Angeles, Houston, Dallas, San Antonio, Chicago, El Paso, Phoenix, San Diego and San Jose.
USHCC and Grubhub Restaurant Small Business Grant Program will accept applications through Jan. 26. To be eligible, restaurants must be majority Hispanic-owned, have an active EIN number, employ fewer than 20 full-time workers and have been operating for at least nine months from when they completed the application form. To apply, visit this page.