Burger King will test sliders in Columbus, Ohio, and Portland, Oregon, from April 14 to May 18, the brand said in a statement emailed to Restaurant Dive.
The sliders, which Burger King is calling King Size Sliders, come in boxes of two or six, and consumers can choose between three different flavors. The brand does not have set pricing for the items. A national rollout of the menu items depends on their reception and operational impacts in test markets, a spokesperson for Burger King said.
The brand framed the sliders as a snacking option that can also serve as a meal. The sliders are meant to appeal to consumers looking for flexibility and variety in their restaurant experience.
The burger chain is working to improve its core burger offerings as part of its ongoing turnaround. Burger King recently changed up the packaging, swapped out the bun and revised the mayo recipe on the Whopper, in addition to deploying popular LTOs, like its SpongeBob tie-in meal.
The brand is supporting its menu innovation with a persistent value platform, Restaurant Brands International CEO Joshua Kobza said on the company’s latest earnings call.
Kobza highlighted the impact of Burger King’s $5 Duos and $7 Trios, which anchored its 2025 menu.
“Duos and Trios continue to perform well by offering guests choice, price certainty and consistency. In a year when there was significant noise across the industry around value, this dependable platform allowed us to focus our marketing behind Whopper-led innovation,” Kobza said.
