MRS. FIELDS INTRODUCES MEGA COOKIE WITH M&M’S® CHOCOLATE CANDIES
BROOMFIELD, CO (June 12, 2019) – Mrs. Fields, the renowned brand famous for warm, freshly baked cookies right out of the oven, is elevating its oversized MEGA Cookie—a 5.5 ounce, soft and brownie-like cookie—with M&M’s® Chocolate Candies generously baked into the top. Now available in select stores across the nation, the utterly shareable Mrs. Fields MEGA Cookie made with M&M’s is nearly three times the size of the Mrs. Fields classic cookies and bejeweled with one of America’s favorite candies.
The original Mrs. Fields Chocolate Chip MEGA made its debut in Mrs. Fields stores in Fall 2017. This new edition is the first flavor expansion and is a natural and enticing enhancement. Mrs. Fields Mega Cookie with M&M’s adds fun to a decadent, colossal cookie to satisfy all cookie-lover’s cravings.
“After the overwhelmingly positive response around the launch of the MEGA Cookie, we wanted to take this fan-favorite to the next level, by adding M&M’s,” said Josh Kirschbaum, Chief Executive Officer, Famous Brands International. “Over the years, we have introduced different flavors, sizes, and toppings for our cookies, and our MEGA Cookie made with M&M’s is yet another way for Mrs. Fields to satisfy any sweet tooth.”
Mrs. Fields has been the leading source of delectable, fresh cookies for over four decades. With over 200 retail locations nationally and a vast selection online, the brand is continuously innovating in the sweet treat category, one dessert at a time with new flavors and combinations.
Mrs. Fields MEGA Cookie made with M&M’s has a suggested retail price of $4.49 and is available in select U.S. stores for a limited time starting in May. For more information regarding Mrs. Fields, including store locations, please visit www.mrsfields.com. Like Mrs. Fields on Facebook at www.facebook.com/mrsfieldscookies or follow on Twitter at www.twitter.com/mrsfields.
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About Mrs. Fields
Mrs. Fields is based in Broomfield, Colorado with a production and distribution facility in Salt Lake City, Utah. Debbi Fields opened her first store in Palo Alto, California in 1977 and the Mrs. Fields name quickly became associated with warm, freshly baked cookies right out of the oven. Today, Mrs. Fields enjoys the highest brand awareness in the industry and sells products at over 200 retail locations nationally and online. For more information, please visit www.mrsfields.com.