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Restaurant innovations in menu development

To grow customer engagement and offset the impact of rising food costs, restaurants are experimenting with their menus. For many major chains, this means optimizing their offerings for off-premise channels like drive-thru, while others drive growth by entering new daypart subcategories, like dessert.

included in this trendline
  • How 6 restaurant giants are hiking menu prices
  • BTIG: Papa Johns’ value menu attracting new base of customers
  • Panera expands sandwich line with toasted baguettes
Our Trendlines go deep on the biggest trends. These special reports, produced by our team of award-winning journalists, help business leaders understand how their industries are changing.
Davide Savenije Editor-in-Chief at Industry Dive.